Economic Realities of Actual Hardcore Show Promoter Differ From Those of Imagined Show Promoter

For many years, I ran a production company/booking agency with my best friend and business partner Regan Clarke. We were young, excited and active members of the Boston area hardcore/metal music scene and realized that if we wanted to see the bands we enjoyed, well, we’d just have to book them ourselves DIY style.

So we did. And it was a blast. It was also at times pretty miserablePlenty of stories from those years. We met so many characters. They mostly ran the gamut from awesome bands and really cool booking agents to asshole bands and complete scumbag booking agents.  Club owners, sound guys and the “Can I get on the list?” crowd? Well, I could write another whole blog (or book) on that without issue, but I’ll save it for a rainy day.

Anyway, plenty of you are likely aware of the awesome punk news satire site The Hard Times. I wrote an article that satirized and summarized the aforementioned crazy years and submitted it for consideration. Unfortunately, it didn’t make the editorial cut. Hey, it happens! So with that, I decided to post it to my own site. You can read it below. Safe to say about 75 percent of it is 100 percent true. For the faint at heart, please be aware it contains a bit of blue language. You’ve been warned. Enjoy! 

Economic Realities of Actual Hardcore Show Promoter Differ From Those of Imagined Show Promoter

North Shore, Mass. – Stinging accusations have been brought forth toward Boston-area show promoter Nicholas Clarke, claiming he has unscrupulously built a six-figure empire on the backs of hardcore bands by booking shows at local VFWs and church function halls.

Clarke, who has spent the last four years as just-North-of-Boston’s most active promoter, is responsible for regularly bringing mid-level punk and hardcore acts to the Massachusetts’ North Shore communities. His efforts have grown a vibrant scene that sees punk and hardcore kids from surrounding cities and towns regularly making trips to attend his shows, all of which he absolutely loses his own money on regularly.

In regard to the accusations, locals happily weighed in on the topic with their completely uninformed version of the truth.

“Nick thinks he’s Ari-fucking-Gold,” said Local Scene All-Star Johnny Spinkick. “When he first started, shows would cost $5 at the door. Last week, he brought in three touring bands from Chicago and had the balls to charge $7. He said, the bands, ‘needed money for gas and food.’ Yeah, right. We all know he pocketed that extra money.”

According to Clarke, he spends about three Saturdays per month and now many weekdays producing shows from start to finish.

“Most DIY promoters won’t book a show unless it takes place on a Friday or Saturday,” he said. “Someone has to help out these touring bands with weekday gigs. I’ve stepped up to the plate.”

Running shows, according to Clarke, includes collecting money at the door, making sure sets don’t run over schedule and preventing the area’s self-proclaimed “biggest supporters of the scene” from sneaking in the back door of the venue to avoid paying admission. After mopping the floor once the venue has cleared, sources have stated that Clarke can be found alone late into the night sweeping up cigarette butts and glass from broken beer bottles left in the parking lot by show patrons.

“Every time I get a call from this kid, I can’t stop laughing,” says Robert McKinley, a local police officer who attends each of Clarke’s shows — a mandatory regulation set by the city which costs Clarke $350 per event. “I once asked him why he keeps doing this and he went on about ‘the scene being important’ and how ‘it’s a brotherhood, man.’ It was at that very moment I pointed out one of his ‘brothers’ who was pissing down the slide of the playground St. Mary’s Church uses for its pre-school/daycare program.”

Members of the local scene recently weighed-in on the matter even further via the highly respected message board ShoreXXXCore.com. Poster MoshFiend92 had some choice words for Clarke’s upcoming show featuring the return of local ‘core legends, Activate Hate.

“Here we go again with Clarke and his money-grubbing ways. Ten bucks at the door for admission? That asshole says he regularly loses money on these shows, but I saw him and his girlfriend eating dinner at Taco Bell just last Tuesday.”

Chimed in poster BoneNeedle18: “The one around the corner from the one-room apartment he shares with her? I just read that shit-hole they live in had no running water and was condemned by the city last week.”

“Yeah, that’s the one,” replied MoshFiend92. “Anyway, fuck him and his shows. Guy doesn’t give a shit about the scene. I’d totally start booking shows around here myself, but Zumiez just changed my schedule from five hours per week to ten, so I don’t have time.”

We were able to catch up with Clarke once more via email prior to this story going live. Below is his final statement on the matter, printed in its entirety:

“Sorry for my delayed response to your email. My cable/internet was shut off last month and I can only get to the library to use its public computers once a week since my car was impounded for unpaid parking tickets. Anyway, the show ‘MoshFiend92’ (BTW, Ricky – I know that’s you) is complaining about paying $10 for? Let’s do some math. One show with five bands. That equals $2 per band. That’s on top of the hall rental fee, payment for the cop, the two cases of water I provide and the monthly repayment plan I worked out with St. Mary’s after someone ripped the sink off the wall in the bathroom and smeared feces in the shape of an inverted cross on the mirror during last January’s Burnt Neck show. (Ricky – I know that was you, too. Can’t you just grow up?) Listen…I’m sorry, but I need to cut this note short. I only have an hour on this computer and I need to figure out how to apply for food stamps.”

Life on the Cloud: Google Docs for Small Business

Can a cloud improve your work day? Save time and resources, encourage productivity and cut overhead? What if it cost virtually nothing? Well, look no further – it’s likely time consider Google Docs.

A cloud-based office suite with data storage capabilities, Google Docs provides free word processing, spreadsheet and slideshow services equipped with menus, shortcuts and dialog boxes similar to Microsoft Office. Google Docs can store any type of file – even those not in Google Doc formats. It also provides 1 -GB of storage per user and allows real-time, collaborative editing capabilities. Perhaps most important, Google Docs allows users to access their files from any computer (or mobile device) – all that is required is an internet connection.

And of course, this is in addition to all the other great resources Google has to offer. Gmail provides easy-to-read threads that are a great for keeping track of conversations and important information. Its calendar capabilities practically mirror those of Microsoft Outlook and G-chat allows instant communication much like AIM. And let’s not forget about the Holy Grail – the company’s outstanding search capabilities.

No more self-emailing documents, wasting time exchanging edits and stalling progress on important projects. Google Docs is an extremely simple way for small business to limit costs and increase efficiency. Don’t be a Juggalo. Get onboard.

This article originally appeared on IAmTheTrend.com.

Advice from the Pros: Four Key Tips for Pitching Bloggers

I love networking events. As a PR pro, why wouldn’t I? : )

Last night I attended The Publicity Club of New England’sBlogger Relations for PR Pros” panel at Newton-Wellesley Hospital. It was a blast.

The panel was made up of a diverse group of individuals with varied backgrounds.   Some valuable advice was shared. Below are a few of my favorite nuggets from the night. Enjoy!

  • Only use embargoes as a Trojan to get coverage – then tell your client you’re brilliant” – Jason Keith, SMB blogger, Boston.com