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	<title>Nicholas G. Porter &#187; foodie</title>
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		<title>Social Media and Pizza: A Case Study</title>
		<link>http://www.nicholasgporter.com/2010/04/22/social-media-and-pizza-a-case-study/</link>
		<comments>http://www.nicholasgporter.com/2010/04/22/social-media-and-pizza-a-case-study/#comments</comments>
		<pubDate>Thu, 22 Apr 2010 20:18:07 +0000</pubDate>
		<dc:creator>Nicholas Porter</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[boston]]></category>
		<category><![CDATA[communications]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[food]]></category>
		<category><![CDATA[foodie]]></category>
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		<category><![CDATA[media]]></category>
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		<category><![CDATA[newbury street]]></category>
		<category><![CDATA[pizza]]></category>
		<category><![CDATA[public relations]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Social Networking]]></category>
		<category><![CDATA[technology]]></category>
		<category><![CDATA[Twitter]]></category>

		<guid isPermaLink="false">http://www.nicholasgporter.com/?p=454</guid>
		<description><![CDATA[I live and work in downtown Boston, MA. When it’s time for lunch, I have many options. Today, I wanted to try a new place. I wandered down Newbury Street and decided to check out Bostone Pizza. Bostone Pizza claims that they are Boston’s “only authentic NY pizzeria, featuring thin crust Neapolitan and deep dish [...]]]></description>
			<content:encoded><![CDATA[<p style="text-align: left;">I live and work in downtown <a href="http://en.wikipedia.org/wiki/Boston" target="_blank">Boston, MA</a>. When it’s time for lunch, I have many options. Today, I wanted to try a new place. I wandered down <a href="http://en.wikipedia.org/wiki/Newbury_Street" target="_blank">Newbury Street</a> and decided to check out <a href="http://www.bostonepizza.com" target="_blank">Bostone Pizza</a>.</p>
<p>Bostone Pizza claims that they are Boston’s “only authentic NY pizzeria, featuring thin crust Neapolitan and deep dish Sicilian pizza.”</p>
<p>I tend to like my pizza covered with the most outrageous toppings you can think of.  I also love it prepared in a variety of ways. For this reason, Bostone caught my attention. But when it’s my first time in a joint? I opt for a straight slice of cheese. That’s just how I roll.</p>
<p>Well, the slice did not disappoint. But you must remember that there are tons of lunchtime options around here. Newbury Street alone <a href="http://www.newbury-st.com/Boston/25/Restaurants" target="_blank">offers everything</a> from <a href="http://www.mumbaichopstix.com/" target="_blank">Indian/Chinese fusion</a> to <a href="http://www.tapeo.com" target="_blank">Spanish tapas</a>. How can a pizza parlor compete?</p>
<p>I think Bostone is going to be just fine.</p>
<p>While dining, I checked in on <a href="http://foursquare.com/">Foursquare</a>. I also chose to share my location on <a href="http://twitter.com/" target="_blank">Twitter</a>. Within an hour, Bostone <a href="http://twitter.com/BostonePizzeria/status/12652598667">sought me out and recognized my patronage</a>. Trust me; this sort of thing makes a difference. I think that many of Boston’s plugged-in professionals and undergraduates would agree.  </p>
<p>The next time I’m looking for lunch in downtown, I think I’ll try <a href="http://www.bostonepizza.com/ourmenu.php">Bostone’s Mediterranean with extra feta.</a></p>
<p><a href="http://www.nicholasgporter.com/wp-content/uploads/2010/04/BostonePizza1.jpg"><img class="size-full wp-image-458 alignnone" title="BostonePizza" src="http://www.nicholasgporter.com/wp-content/uploads/2010/04/BostonePizza1.jpg" alt="" width="597" height="400" /></a></p>
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